Real-time product sensors that show when, how often, and how much consumers use your product at home, and triggers feedback while the experience is still fresh.
No recall bias. No guesswork. Just verified usage and real-time feedback for stronger claims support and true consumer reaction.
Traditional in-home product testing depends on what people remember later. Swytchback Sensors capture product usage as it happens, allowing you to see how consumers interact with your product in their real lives.
You’ll know:
• When your product was used
• How often it was used
• How consumers felt immediately after use
• Whether usage followed the intended protocol
Delayed surveys can lead to memory loss, recollection bias, and distorted feedback.
Each sensor-triggered interaction can prompt an immediate mobile survey to gather feedback while the experience is still fresh.
That means cleaner feedback, stronger context, and more confident product decisions.
Swytchback Sensors create a digital record of product use to support claims tied to frequency, regularity, application, dosage, or quantity. This helps your team defend claims based on real usage behavior and adherence to testing protocols.
Description
A discreet sensor is placed directly on your product to passively detect usage in the home.
When sampling occurs, consumers can receive a mobile survey while the experience is still fresh.
Each response is tied to verified usage data, giving you a clearer view of what happened, when it happened, and why it matters.
Turnkey in-home product testing with verified usage data and instant feedback.
Know when, how often, and how much your product is used.
Send surveys in the moment to capture reactions immediately after product interaction.
Collect photo uploads, video responses, and open-ended feedback.
Create a digital usage record tied to protocols, regularity, application, or quantity.
Swytchback handles recruitment, logistics, incentives, surveys, and reporting.
Understand your product the way consumers actually experience it, with verified usage data and feedback captured in the moment.