Real-time product sensors that show when, how often, and how much consumers use your product at home, and triggers feedback while the experience is still fresh.
No recall bias. No guesswork. Just verified usage and real-time feedback.
Traditional in-home product testing depends on what people remember later.Swytchback Sensors capture product usage as it happens, helping you see how consumers actually interact with your product in their real lives.
You’ll know:
• When your product was used
• How often it was used
• How consumers felt immediately after use
• Whether usage followed the intended protocol
Delayed surveys can lead to memory loss, recollection bias, and distorted feedback.
Swytchback Sensors trigger mobile surveys in real time, so consumers can share their experience at the moment of use — not hours or days later.
That means cleaner feedback, stronger context, and more confident product decisions.
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A discreet sensor is placed directly on your product to passively detect usage in the home.
When sampling occurs, consumers receive a mobile survey while the experience is still fresh.
Each response is tied to verified usage data, giving you a clearer view of what happened, when it happened, and why it matters.
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Know when and how often consumers use your product.
Capture reactions immediately after sampling occurs.
Create a digital record of use to support claims tied to frequency, regularity, application, or quantity.
Connect what consumers do, feel, and say without relying on delayed recall.
Swytchback handles logistics, panel recruitment, and incentives, helping your test run on time and on budget.
Understand your product the way consumers actually experience it, with verified usage data and feedback captured in the moment.